Explore a Career with Lauriebelles

Explore a Career with Lauriebelles

Belle & Rae Co. Freelance Social Media Specialist

Sioux Falls, SD

Belle & Rae Co. came to fruition through a fast friendship formed between owners, Calli Rentschler, Chelsea DeBoer and Laurie Karlson. Calli came on as the photographer for Laurie’s businesses, Lauriebelles and Lily and Lottie, in 2017 and Chelsea joined in 2019 as a collaborator and influencer. The creation of Belle & Rae Co. was a natural progression of their personal and business relationships as they all have a passion for amazing photos and making their Instagram feeds look stellar! We are delighted to bring you photographer-quality edited photos with a button’s click through our various preset packs. Get ready to make life more beautiful, one photograph at a time.


Hey, you! Yes, you, over there, agonizing over which emoji to put in your Insta caption . If that made you feel seen, keep reading. We’re looking for a Freelance Social Media Content Crerator who’s ready to dive headfirst into that digital happy place.  We're looking for that person who is equal parts strategic and creative, someone who has their finger on the pulse of the latest social trends, and creates content that increases growth, connects with our followers, and ultimately, drives sales.

Essential Functions

  • Plan and execute social media content (i.e.: content and posting) - have a creative vision for the social feed and help facilitate it coming to life
  • Write compelling captions for posts, preset packs and preset singles descriptions
  • Responsible for email including but not limited to planning, executing and building our subscribers
  • Facilitate online conversations with customers via comments & DMs in a timely manner
  • Creatively market presets using before and after photos in social stories, posts and reels 
  • Plan and traffic all social projects through weekly process with ownership group
  • Monitor conversations on relevant social platforms to maintain relevant brand messaging and pause posting if necessary
  • Provide feedback on creative assets to make sure that our content is the best that it can be
  • Performs other related duties as requested.


  • Organizational Skills

  • Technical Capacity 

  • Problem Solving/Analytical

  • Results Driven

  • Thoroughness 

  • Time Management 

  • Communication Proficiency

  • Initiative 

  • Creatively Minded 

  • Self Starter

Position Type/Expected Hours of Work

This is a freelance position roughly 8 hours per week, and hours of work may vary 


  • 2+ years of creating content in a social media role
  • Associates degree in Marketing, Communications, or Journalism
  • Proven track record of substantially increasing social media followings
  • A keen eye for style and detail with an ability to capitalize on growing trends
  • Highly detail-oriented, have excellent organizational skills, time management skills
  • Adobe Suite Experience, specifically Illustrator, Photoshop and InDesign
  • Ability to handle several tasks simultaneously and get them resolved without any hitch or glitch
  • Ability to generate content ideas and execute on those ideas 
  • Ability to analyze and solve problems

Apply to this Job

Belle & Rae Co. Freelance Social Media Specialist